Senior executive. Driving business growth in global high-growth companies — building and leading high-performance teams across product and go-to-market.
Experience#
Mirakl · 2019 – present
Marketplace and B2B commerce platform. Joined below $70M ARR; now €218M ARR.
VP B2B Commerce Solutions — Sales · Nov 2024 – present
- Own how the B2B offer lands inside customers' own AI architecture. Enterprise manufacturing and wholesale accounts are standing up their own multi-agent infrastructure — many on open-weight models and sovereign compute, driven by data-residency and IP-control requirements — and I define how the commerce layer participates in it: what gets exposed as callable services to their agents.
- Built the end-to-end go-to-market plan for the manufacturing and OEM sector: territory design, industry prioritisation framework, account scoring model by use case.
- Signed the first marquee accounts in construction equipment, electrical, HVAC, automotive and energy — establishing manufacturing as a new addressable market.
VP B2B Offer — Customer Success · Nov 2021 – Nov 2024
- Designed and launched the OneCreditor model — the legal and invoicing platform model for B2B, now adopted by four global wholesale groups across electrical, foodservice and pharmaceutical distribution.
- Built the ISV partner ecosystem across B2B payments, tax determination, BNPL and EDI aggregation.
- Subject-matter and enablement lead for sales, solution engineering, platform advisory, customer-success strategy and solution consulting on B2B.
VP Marketing · 2019 – Jan 2022
- Scaled marketing from 2 to 20. Built a hub model pairing in-country generalists with a core of product and partner marketing.
- Built the communications and public affairs function; co-founded the Next40 coalition alongside other French unicorns.
- Consistently hit top-of-funnel targets; introduced account-based marketing for tier-one focus accounts.
Actility · 2014 – 2019
LoRaWAN and IoT network platform. Now part of Netmore Group.
VP New Product Development, Partner Ecosystem & Marketing · Apr 2018 – Jun 2019
- Owned the ecosystem partner programme — indirect offer definition, joint IoT value propositions, growth with resellers, integrators and AI/ML platform partners. Owned the largest LoRaWAN IoT marketplace.
- Led global alliances and enterprise channels with tier-one networking, hardware and telco partners; defined joint go-to-market and two-tier distribution across five industrial verticals — smart city, manufacturing and Industry 4.0, transport and logistics, smart agriculture, utilities.
- Signed a strategic OEM partnership with a global electrical equipment manufacturer for LoRaWAN-enabled wireless electrical panels.
VP Business Development & IoT Product Strategy · Feb 2014 – Apr 2018 · team of 5
- Owned end-to-end product strategy and the new product introduction process for the LoRaWAN and LTE/4G stack, gating each release through the full lifecycle — from eSIM/eUICC support to smart-grid demand-side management.
- Owned the device-to-network security architecture: a join and key-provisioning server backed by PKI and HSM-based root-key custody — application and session key derivation, key escrow, encrypted key delivery at join — plus eSIM/eUICC integration with tier-one secure element and SIM vendors.
- Ran the silicon-to-cloud reference design programme; specified an ARM Cortex-M / STM32-class device reference design with module vendors.
- Owned the geolocation solver — TDoA and RSSI triangulation, stateful and stateless architectures — powering asset tracking and location-based IoT.
- Drove product marketing for smart-grid demand-side management and demand response for utilities. First hands-on exposure to ML-based load forecasting and optimisation solvers in production.
- Led sales support on landmark deployments with six tier-one operators across North America, Europe and Asia.
- Built and ran an IoT consultancy programme for telco service providers, translating product capability into customer-specific solution design.
GroupCamp · 2011 – 2014
Co-founder. Self-service SaaS collaboration platform for SMEs. €3M ARR.
Co-founder · 2011 – 2014
- Owned the product from zero to launch — specified and shipped the full platform including billing, invoicing and recurring payments for an indirect fulfilment model.
- Owned roadmap and go-to-market; hired and led the full engineering team, front-end and back-end.
- Drove product-led growth: internationalisation across 16 languages with customers in 40+ countries, SEO methodology, conversion-rate optimisation, affiliate and reseller programmes. Trained 40 partners globally. Acquired 750 SME and mid-market accounts.
Comverse-Netcentrex · 2006 – 2011
Now Mavenir.
Strategic Marketing Director · May 2007 – Feb 2011
- Prime for the strategic planning process — authored the three-year business plan and the product P&L.
- Owned product strategy and execution across the IP business-unit portfolio: IMS core, web services, RCS, LTE, service delivery platform, IPTV, converged billing and rating.
- Led corporate development: IPO due diligence prior to the $164M acquisition by Comverse, partner and channel strategy, competitive analysis.
Head of Business Consulting & Business Value · Jan 2006 – Dec 2007
- Delivered strategic consultancy with full financial modelling across fixed-mobile convergence, quad-play, MVNO launches and IPTV.
SFR – Neuf Cegetel · 2000 – 2005
Business Development & Service Development Manager · 2000 – 2005
- Developed VoIP offerings for corporate and consumer markets; investigated SSL VPN, mobile data, WiFi and GPRS.
- Defined segmentation and marketing mix for fixed-mobile convergence; contributed to the five-year executive plan; IP network manager for European GPRS roaming.
What I’m good at#
Finding product-market fit for high-growth enterprise software — from product, from marketing, and from sales. Enough operational depth to know when the data does not support the use-case claim, before it becomes a delivery problem.
Current technical practice#
Hugging Face Agents Course. DeepLearning.AI Generative AI with LLMs. Hands-on LangGraph agent development with tracing and per-step cost attribution. Working knowledge of post-training methods — SFT, LoRA, DPO/KTO, GRPO — at the level needed to evaluate a vendor’s claim, not to run a training job.
Education#
- 2003 – 2005 · Masters of Finance, Strategic & Financial Analysis — Chaire de Finance, CNAM. With honours.
- 1997 – 2000 · ENSEEIHT engineering degree, Electronics & Telecommunications, Toulouse.
- 1995 – 1997 · Classes préparatoires, Lycée Condorcet, Paris.
Languages#
Bilingual French / English.
Interests#
Industrial AI · cleantech investment · founder mentorship.